Q. Is car perfume business profitable in India?

Answer

The online car perfume industry is now valued at Rs 148 cr and is expected to expand by over 120% in the next years. In order to launch a successful perfume brand, think like an artist and an entrepreneur. A high rate of return on investment is possible if handled properly. Estimates estimate the value of the automotive fragrance industry at $92 billion by 2024. There are huge companies, famous people, and even tiny ones making perfume in this market. Current estimates place the value of India's vehicle perfume sector at Rs 2,000 crore, with a 50% increase expected over the next five years.